CASE STUDY

Other World Computing

Internet Retailer Does Distribution the Green Way

Users of Apple computers that want to make their Mac faster, or add a solid state drive, external storage, more memory, and want to acquire accessories for their iPod, iPhone, or iPad, like to shop at the Other World Computing online store www.macsales.com.

OWC has been serving technology users for 24 years and now operates a modern distribution warehouse with an efficient order fulfillment system, all powered with electricity generated from an on-site wind turbine. OWC was the first technology manufacturer with a distribution warehouse in the US to become 100% on-site wind powered. This innovative green thinking supports OWC’s business philosophy, which revolves around getting the most from existing resources.

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